Simple, unsophisticated (8)
I believe the answer is:
homespun
I believe this clue is a double definition.
'simple' is the first definition.
(I've seen this before)
'unsophisticated' is the second definition.
(I've seen this in another clue)
(Other definitions for homespun that I've seen before include "Unsophisticated - not made in mill" , "Unsophisticated; a coarse fabric" , "Artless - posh menu (anag)" , "Rustic" , "Artless and straightforward" .)