Something new in the north gets a warm welcome (10)
I believe the answer is:
innovation
'something new' is the definition.
(I've seen this before)
'in the north gets a warm welcome' is the wordplay.
'the north' becomes 'N' (abbreviation).
'gets' is a charade indicator (letters next to each other).
'a warm welcome' becomes 'ovation' (I can't explain this - if you can you should believe this answer much more).
'in'+'n'+'ovation'='INNOVATION'
Can you help me to learn more?
(Other definitions for innovation that I've seen before include "Something introduced as a novelty" , "Something new" , "New idea" , "New product" , "What's new" .)