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Something with growth potential, you say, and yield (4)

Ross

I believe the answer is:

cede

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'yield' is the definition.
('cede' can be a synonym of 'yield')

I can't explain the rest of the clue.

Can you help me to learn more?

(Other definitions for cede that I've seen before include "Deliver" , "Surrender, give up" , "Surrender or grant" , "Surrender or relinquish possession" , "Yield or give up to another" .)

I've seen this clue in the Evening Standard.
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