Started to appeal to one (5)
I believe the answer is:
began
'started' is the definition.
('begin' can be a synonym of 'start')
'appeal to one' is the wordplay.
'appeal to' becomes 'beg' (I've seen this in another clue).
'one' becomes 'an' (an apple is one apple).
'beg'+'an'='BEGAN'
'to' acts as a link.
(Another definition for began that I've seen is " Commenced, started".)
I've seen this clue in the Evening Standard.
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