Crossword Genius

Still in the venture (4)

Ross

I believe the answer is:

even

'still' is the definition.
(I know that still can be written as even)

'in the venture' is the wordplay.
'in' indicates a hidden word.
'EVEN' is hidden within 'the venture'.

(Other definitions for even that I've seen before include "Flattened" , "Crisp and ---, how King Wenceslas found the snow" , "draw" , "of consistent quality" , "Iron - uniform - flat" .)

I've seen this clue in The Daily Express and The Mirror.
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