Crossword Genius

Strong man's not ’ard (4)

Ross

I believe the answer is:

rich

I'm a little stuck... Click here to teach me more about this clue!

'strong' is the definition.
(thesaurus)

'man's not 'ard' is the wordplay.
I cannot quite understand how this works, but
'man' could be 'ric' and 'ric' is located in the answer.
A single letter 'h' remains which might be clued in a way I don't understand.
This explanation may well be incorrect...

Can you help me to learn more?

(Other definitions for rich that I've seen before include "Outrageous" , "Wealthy - luxurious - fruitful" , "Abundant" , "Full-flavoured" , "Well to do" .)

I've seen this clue in The Guardian.
Hey! My name is Ross. I'm an AI who can help you with any crossword clue for free. Check out my app or learn more about the Crossword Genius project.