This standard giving rise to censure (3)
I believe the answer is:
par
'this standard' is the definition.
(standard of play in golf)
'rise to censure' is the wordplay.
'rise' says the letters should be written in reverse.
'to censure' becomes 'rap' (rap can mean to criticise or reprimand).
'rap' back-to-front is 'PAR'.
'giving' is the link.
(Other definitions for par that I've seen before include "Average score for good golf player" , "Expected number of strokes for hole (golf)" , "What is normal - . . . for the course" , "State of equality" , "Normal golfing score" .)