Wild puma trek appealing to the affluent traveller? (8)
I believe the answer is:
upmarket
'appealing to the affluent traveller?' is the definition.
(upmarket can mean affluent or expensive)
'wild puma trek' is the wordplay.
'wild' indicates anagramming the letters.
'puma'+'trek'='pumatrek'
'pumatrek' with letters rearranged gives 'UPMARKET'.
(Other definitions for upmarket that I've seen before include "Suitable for affluent consumers" , "Superior" , "Aimed at those with money" , "Relatively expensive" , "for wealthy consumers" .)