Crossword Genius

Wind-up merchant? (8)

Ross

I believe the answer is:

receiver

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'merchant?' is the definition.
The answer and definition can be both people as well as being singular nouns.
Maybe they are linked in a way I don't understand?

I cannot understand how the rest of the clue works.

Can you help me to learn more?

(Other definitions for receiver that I've seen before include "Person dealing with property of bankrupt" , "Part of telephone held to ear" , "Person appointed to liquidate or preserve assets" , "Equipment used to ring" , "One getting" .)

I've seen this clue in The Sun.
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