Yardstick, norm (8)
I believe the answer is:
standard
I believe this is a double definition.
'yardstick' is the first definition.
(I've seen this in another clue)
'norm' is the second definition.
(I've seen this before)
(Other definitions for standard that I've seen before include "Classic" , "Flag - level of attainment" , "Principle" , "Normal, average" , "Stock - basic - flag" .)