Crossword Genius

F1's brand representative? (4)

Ross

I believe the answer is:

face

I'm a little stuck... Click here to teach me more about this clue!

'representative?' is the definition.
The definition and answer can be both people as well as being singular nouns.
Perhaps they are linked in a way I don't understand?

'f1's brand' is the wordplay.
'fa' becomes 'f'.
'brand' becomes 'ace' (I am not sure about this - if you are sure you should believe this answer much more).
'f'+'ace'='FACE'

Can you help me to learn more?

(Other definitions for face that I've seen before include "well-known person" , "Cope with" , "Confront - mug (slang)" , "TV show" , "Deal with" .)

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