Crossword Genius

Bloody chap's a cad! (7)

Ross

I believe the answer is:

bleeder

I'm a little stuck... Click here to teach me more about this clue!

'a cad' is the definition.
The definition and answer can be both people as well as being singular nouns.
Maybe you can see a link between them that I can't see?

'bloody chap's' is the wordplay.
I cannot really see how this works, but
'bloody' could be 'b' (as a swear word it might be censored as 'b-----') and 'b' is present in the answer.
'chap' could be 'lee' and 'lee' is found in the answer.
The remaining letters 'der' is a valid word which might be clued in a way I don't see.
This explanation may well be incorrect...

Can you help me to learn more?

I've seen this clue in The Independent.
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