Crossword Genius

Four-fifths of extremely popular London area (4)

Ross

I believe the answer is:

soho

I'm a little stuck... Click here to teach me more about this clue!

'london area' is the definition.
(I've seen this before)

'four-fifths of extremely popular' is the wordplay.
I cannot really see how this works, but
'of' could be 'o' and 'o' is found within the answer.
The remaining letters 'sho' is a valid word which might be clued in a way I don't understand.
This may be the basis of the clue (or it may be nonsense).

Can you help me to learn more?

(Other definitions for soho that I've seen before include "(Formerly) disreputable area of London" , "Colourful district in central London" , "Colourful London show-biz district" , "London area renowned for nightlife" , "London's nightlife centre" .)

I've seen this clue in The Times.
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