Crossword Genius

Goal of one entering in the morning (3)

Ross

I believe the answer is:

aim

'goal' is the definition.
(aim is a kind of goal)

'one entering in the morning' is the wordplay.
'one' becomes 'i' (Roman numeral).
'entering' is an insertion indicator.
'in the morning' becomes 'am' (AM on a clock).
'i' inserted within 'am' is 'AIM'.

'of' acts as a link.

(Other definitions for aim that I've seen before include "Train" , "Attempt" , "Draw a bead on" , "intent" , "Try to achieve" .)

I've seen this clue in The Times.
Want a hint initially instead of a full solution? Install my app