Hoax, dupe (7)
I believe the answer is:
deceive
I believe this is a double definition.
'hoax' is the first definition.
(I know this)
'dupe' is the second definition.
(I know this)
(Other definitions for deceive that I've seen before include "Deliberately mislead" , "Delude or betray" , "Cheat or mislead" , "Give a wrong impression to" , "Mislead, delude" .)