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Idea (7)

Ross

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6

7

10

'idea' is the definition.
(I know that concept is a type of idea)

This is all the clue.

(Other definitions for concept that I've seen before include "Product of the mind" , "Notion" , "Abstract or general idea" , "Abstract idea; mental picture" .)

I've seen this clue in The Telegraph, the Evening Standard, The Independent and the Penny Press.
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