Crossword Genius

"Insulting a friend is wrong, senor," you put in (8)

Ross

I believe the answer is:

personal

I'm a little stuck... Click here to teach me more about this clue!

'insulting a friend' is the definition.
'personal' can be an answer for 'insulting' (thesaurus). I am not sure about the 'a friend' bit.

'wrong senor you put in' is the wordplay.
'wrong' indicates an anagram.
'you put' becomes 'pal' (I can't justify this - if you can you should believe this answer much more).
'in' indicates putting letters inside.
'senor' with letters rearranged gives 'erson'.
'erson' placed inside 'pal' is 'PERSONAL'.

'is' is the link.

Can you help me to learn more?

(Other definitions for personal that I've seen before include "Private - bodily" , "Wounding" , "Distinctive; individual" , "Of private concern" , "Of one individual" .)

I've seen this clue in the Evening Standard.
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