Crossword Genius

It may be called rough and hearty (5)

Ross

I believe the answer is:

bluff

I believe this is a triple definition!

'it may be called' is the first definition.
(I've seen this in another clue)

'rough' is the second definition.
(thesaurus)

'and' acts as a link.

'hearty' is the third definition.
(thesaurus)

(Other definitions for bluff that I've seen before include "Mislead; cliff; hearty" , "Deceive by concealing weakness" , "Rocky outcrop" , "Challengers may call it" , "Act deceptively; steep cliff" .)

I've seen this clue in The Globe and Mail.
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