Crossword Genius

It might have a game on the back (6)

Ross

I believe the answer is:

cereal

(Other definitions for cereal that I've seen before include "Grain used for food" , "Starchy grains used as food" , "Eg, 5 Ac" , "Food prepared from grain" , "Something for brekkie" .)

I've seen this clue in The Wall Street Journal.
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