Meat — some deserve a lot (4)
I believe the answer is:
veal
'meat' is the definition.
(veal is a kind of meat)
'some deserve a lot' is the wordplay.
'some' indicates the answer is hidden within the clue (some of the parts of the word are used).
'VEAL' can be found hidden inside 'deserve a lot'.
(Other definitions for veal that I've seen before include "White meat" , "Calf meat" , "Type of meat" , "Calf's flesh as food" , "Calf flesh" .)