Schmaltzy (7)

I think it could be either:

mawkish

maudlin

'schmaltzy' is the definition.
(I know that schmaltzy can be written as mawkish)

This is all the clue.

(Other definitions for mawkish that I've seen before include "Insipid; maudlin" , "Effusively or insincerely emotional" , "Sentimental in maudlin way" , "Soppy" , "Sentimental, schmaltzy" .)

I've seen this clue in The Guardian, the King Feature Syndicate, the L.A. Times Daily, The Telegraph, the Universal and the LA Times.

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