Sent for by Rod Reed? (7)

I believe the answer is:

ordered

I'm a little stuck... Click here to teach me more about this clue!

'sent for' is the definition.
(I've seen this in another clue)

'rod reed?' is the wordplay.
'rod reed' can be anagrammed to 'ORDERED'.
Though, I'm not sure how this is indicated.

'by' acts as a link.

Can you help me to learn more?

(Other definitions for ordered that I've seen before include "Charged; tidy" , "Issued a command" , "Methodically arranged" , "Issued commands" , "Called for" .)

I've seen this clue in the Evening Standard.

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