Crossword Genius

Some flipping popular urinals in the country (5)

Ross

I believe the answer is:

rural

'in the country' is the definition.
(I've seen this before)

'some flipping popular urinals' is the wordplay.
'flipping' shows that the letters should be reversed in order.
'some' says the answer is hidden in the clue (some of the parts of the word are used).
'larur' is hidden within 'popular urinals'.
'larur' backwards is 'RURAL'.

(Other definitions for rural that I've seen before include "Bucolic; pastoral" , "Arcadian" , "Old country fellow" , "Characteristic of country life" , "Countryfied" .)

I've seen this clue in The Independent.
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