Crossword Genius

Traveller must respect this awfully simple diet (5,5)

Ross

I believe the answer is:

speed limit

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'traveller must respect this' is the definition.
The definition suggests a singular noun which matches the answer.

'awfully simple diet' is the wordplay.
'awfully' indicates anagramming the letters.
'simple'+'diet'='simplediet'
'simplediet' anagrammed gives 'SPEED-LIMIT'.

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(Other definitions for speed limit that I've seen before include "maximum rate by law" , "rate cap" , "Flashily ignoring this may gain you points" , "it restricts one's career" , "Rule facing drivers" .)

I've seen this clue in The Times.
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