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VIPs often see these fancy shallots? (10)

Ross

I believe the answer is:

flashbulbs

I'm a little stuck... Click here to teach me more about this clue!

'vips often' is the definition.
I can't tell whether this defines the answer.

'these fancy shallots?' is the wordplay.
'these fancy' becomes 'flash' (flash can mean special or ostentatious).
'shallots?' becomes 'bulbs' (shallot is a kind of bulb).
'flash'+'bulbs'='FLASHBULBS'

'see' acts as a link.

Can you help me to learn more?

I've seen this clue in The Everyman puzzle in The Observer.
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