Crossword Genius

Company making cuts – using gentle persuasion (7)

Ross

I believe the answer is:

coaxing

I'm a little stuck... Click here to teach me more about this clue!

'gentle persuasion' is the definition.
'coaxing' can be an answer for 'persuasion' (thesaurus). I am not certain of the 'gentle' bit.

'company making cuts' is the wordplay.
'company' becomes 'co' (abbreviation).
'making cuts' becomes 'axing' (I am not sure about this - if you are sure you should give a lot more credence to this answer).
'co'+'axing'='COAXING'

'using' acts as a link.

Can you help me to learn more?

(Another definition for coaxing that I've seen is " Inveigling, cajoling".)

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